The Foundation
The Carrot Foundation — mission, vision, founding team, and governance structure.
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The Carrot Foundation
The Carrot Foundation is the guardian of the Carrot ecosystem — responsible for the development of the standard and registry, methodology compliance, and operational continuity of the network.
The Foundation is governed by a Council that guides strategic direction and ensures the ecosystem evolves responsibly and auditably. As the network grows, participation will be progressively expanded through the progressive community participation path described on the governance page.
Mission
To accelerate the transition to a resource-efficient, low-carbon, and inclusive circular economy.
Vision
We believe a low-carbon, circular future can only be achieved through collaboration, supported by shared incentives and transparent systems. The Foundation's target is to help scale global recycling rates from less than 18% to more than 90% by 2040.
Legal form and purpose
Carrot Fndn is a Swiss foundation under Article 80 et seq. of the Swiss Civil Code, with its registered seat in Zug, Switzerland. It was constituted in October 2023 and is listed in the Swiss commercial register under UID CHE-152.448.302 and Handelsregister number CH-170.7.001.078-2.
| Field | Public record |
|---|---|
| Legal form | Swiss foundation |
| Registered seat | Zug, Switzerland |
| Constitution | October 2023 |
| UID | CHE-152.448.302 |
| Handelsregister number | CH-170.7.001.078-2 |
| Supervision | Federal foundation supervision in Switzerland; public registry entries list Eidg. Departement des Innern, in Bern |
In plain English, the Foundation's public purpose is to develop and support open, decentralized software architectures, the Carrot Protocol, and applications that use the protocol to support more sustainable resource management.
Federal foundation supervision is administered by the Eidgenössische Stiftungsaufsicht (ESA) / Federal Supervisory Authority for Foundations, which is attached to the General Secretariat of the Federal Department of Home Affairs.
This legal form matters because the Foundation is organized around a stated purpose rather than shareholder ownership. Its role is to steward the standard, registry, methodology compliance, and operational continuity of the network in service of that purpose.
Public registry and supervisory references: Moneyhouse, Wirtschaftsregister, and ESA.
Council Members
Ian McKee — Founder & President Formerly at Goldman Sachs Sales & Trading, 3x Tech Founder with more than 15 years in sustainability. Technology advisor to the Zero Waste International Alliance and an Accredited Professional for TRUE Zero Waste & LEED Certification.
Marcelo Doria — Founder & Vice President Serial entrepreneur with experience in media production, sports business, advertising and big data. Built his first company in college. Brought Global X-Games to Brazil, won best film at Rio.
Silvan Andermatt — Council Member Serial entrepreneur and advisor to blockchain and FinTech companies. Expert in Swiss Foundation management with a passion for sustainability. Masters in Law and an MBA with advanced studies in Blockchain and FinTech.
Advisory committees
The Foundation convenes advisory committees in five key areas to guide ecosystem development:
- People & Governance — Inclusion, equity, community building, and engagement
- Environment — Closed-loop resource management, ecosystem health, GHG reduction
- Economics & Finance — ESG, EPR, capital management, emerging business models
- Legal — Environmental law, commodities, policy advocacy
- Technology — Blockchain, security, AI, IoT
For the current list of advisors, visit carrot.eco.
Governance
How the Carrot ecosystem is governed — purpose-bound Foundation stewardship, public accountability, and progressive participation.
Original White Paper
The original Carrot Network White Paper as historical context, with current docs as the source of truth for the live protocol and ecosystem.